Tennent’s Lager Social Media Campaign

Tennent’s Lager Social Media Campaign

Glasgow, SCOTLAND

CHRISTMAS BEVVY

I ended 2018 with a drink. As did many I am sure, but I spent the best part of two days in a pub with a cast of 30 making sure Scotland’s local lager, Tennent’s, looked its most festive.

We needed to generate a collection of festive scenes that put this terrific tipple at the heart of the sociable season as any good social media campaign should for this time of year. The quick catch up post shopping spree, the students home for the holidays and catching up with pal’s and the intergenerational pint down the local, to mention a few.

With a very tight turn around and a limited number of Christmas glasses (gulp) we got what was needed for the social media campaign with seasonally appropriate delight. There are far too many to thank in person but I couldn’t have done it without a single one of you.

May the best of your 2018 be the worst of your 2019. 🍻 x

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